Now here’s a thing. The first double page colour advert in a national newspaper that I’ve seen selling a mainstream car (which is neither a hybrid nor an electric vehicle) with emissions so low the owner doesn’t have to pay road tax.
It’s a small car — 3 doors — and it costs £15,000, and for those who are interested it has a sporty look. Other cars are close, but it’s the first one I’ve seen advertised in the mass media that might be bought by people who don’t otherwise have a green agenda. Which, sadly, still means most people.